AdFarm, St. Louis, MO
Account Group Lead, Business Development Lead
2011 –2013
- Leadership roles with clients, internal management, account services team, and satellite office staff. Coached and supervised multi-location account service team.
- Collaborated with clients to plan and implement marketing strategies. Analyzed market research findings to develop client brand strategies.
- Authored and implemented two-year business development attack plan targeting key regional accounts. Successfully earned major RFP opportunities and landed new accounts for agency.
- Increased visibility and awareness of agency’s regional presence through industry partnerships, sponsorships, speaking engagements and leadership roles in trade organizations.
return to Professional Experience
